Client
Cred

Scope
Brand Indentity
Web Design
Illustration
Animation

By 2030, Cred is aiming to help at least 3 million people, do 9 million acts of kindness for themselves, others and the planet, to build the kind of world we'd all love to live in.

Cred inspires people to do three simple daily actions - take care of yourself, learn something new and help others.

They are the kind of client we love to work with - wanting to make the world a better place, and having fun along the way.

The guys at Cred tasked us with bringing their brand to life with a soft, engaging palette that spoke to a wide range of people and with visual devices and illustrations that could be used flexibly throughout their communications and app to make people feel warm, positive and engaged.

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