By 2030, Cred aims to have helped at least 3 million people, do 9 million acts of kindness for themselves, others and the planet, so that we create together the kind of world we'd all love to live in.

They are the kind of client we love to work with - wanting to make the world a better place, and having fun along the way.

The guys at Cred tasked us with bringing their brand to life with a soft, engaging palette that spoke to a wide range of people and with visual devices and illustrations that could be used flexibly throughout their communications to make people feel warm, positive and engaged.

Have a brand in need of change? Find out how we can help.